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Harness the power of Internet radio with totally integrated tools and services from Backbone. Everything you need to produce and deliver your programs is here in an easy to use, professional broadcast hosting suite. Your program quality, your listener interactivity and your success all go hand-in-hand. You concentrate on the creative and business aspects, and we provide the technology to help your station prosper...on all levels.


Internet radio automation
Having your own Internet radio station is a lot easier than you ever imagined. Backbone Radio is truly a radio station on your Macintosh. And everything about it is as easy as a Macintosh product should be.

Backbone Radio Live OnAir and Automation Studio Features

  • Studio software runs in both automated and live modes
  • Remote broadcast capability; go on the road with a Mac and a mic
  • Seamless live/auto transition, without losing listeners
  • Multiple user capability
  • Real-time control, drag-and-drop
  • Powerful playlist scheduling, plan your shows in advance
  • Standard rotation, automatic program generation
internet radio streaming
Backbone Radio is based on Apple's QuickTime and MPEG-4 AAC, the worldwide streaming standard. Your audience is now anyone who can use iTunes, and that includes everybody who runs Windows or Mac OS.

Backbone Radio Streaming Features

  • QuickTime MPEG-4 AAC encoding -- new world standard
  • Reach all listeners, Windows or Mac
  • Higher quality, lower bandwidth
  • Reach even low bandwith listeners
  • Far less issues with rebuffering
  • More listener hours per month
  • More storage, more content
  • Multimedia; audio, text, images
radio pro
Your station will have a lot of listeners. You need to know what they are listening to, when, and from where. Turn this info into revenues thru e-commerce and metrics that support your ad sales and underwriting.

Backbone Radio Sales and Reporting Features

  • Multi-dimensional iTunes integration
  • Revenues through the iTunes Store
  • Sell through your own store, too
  • Create reports to support your sales campaigns
  • Establish accurate metrics instead of mere estimates
  • Know how many listeners you have right now
  • See where they're listening from
Internet radio hosting
The easiest, most affordable way to start and operate your world-class, professional Internet radio station.

All you need is a Mac and a mic. We take care of everything else.

Backbone Radio Hosting

  • Free Backbone Radio Pro software license
  • Network option with content sharing features
  • Huge storage for all your music, clips, & programs
  • Elastic bandwidth, Up to 250 simultaneous listeners for those popular programs
  • Large, scaleable monthly listener plans
  • Automatic logging and reporting
  • Powerful playlist scheduling features
  • Broadcast live from remote venues & events

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